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Empire`s strong consolidation suit

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06-Apr-2006, 15:09

Noam Lanir, Chief Executive of online poker operator Empire Online, has targeted sports betting groups in a bid to take a lead in the consolidation of the online gaming sector.

Lanir describes the group, which recently sold its Empire Poker marketing operation to Partygaming for $250 million, as the "most attractive girl in town".

Despite being quoted for less than a year, the firm has already received takeover bids from Sportingbet and Partygaming. Lanir expressed confidence that Empire Online would generate earnings before interest, tax, depreciation and amortisation of 37 million dollars this year.



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