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Income Access Nominated for A4U Affliliate Maketing Award
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26-May-2008, 13:09
Rewarding excellence and innovation in affiliate marketing, the A4U Awards has announced its shortlist for this year's event in June. Nominees will compete across 16 categories, 9 of which will be judged by a panel of experienced affiliate marketing practitioners. Income Access, the leading independent affiliate network and affiliate software solution, moreover, has won a nomination for the Gaming and Casino Category.
"We are thrilled that the Income Access affiliate software and network has been nominated for the Gaming and Casino Category Award, along other upstanding nominees." said Nicky Senyard, CEO of Income Access. "For 7 years, now, we've been dedicated to building profitable relationships in the gaming affiliate marketing community, and appreciated this recognition of our commitment."
Designed to reflect every facet of the affiliate marketing industry, the A4U Awards give members of the affiliate marketing community a chance to reward the excellence in the industry. A total of 16 categories have been grouped into two distinct clusters: 9 Industry Awards including five Vertical Sector Categories, and 7 Publishers' & Community's Choice Awards.
Originally open to nominations from across the affiliate marketing industry, nominations in the 9 Industry Awards categories were then shortlisted by an unbiased panel of experienced affiliate marketing professionals. Nominees were evaluated based on innovation, creativeness, fulfillment of objectives, commercial impact and overall effectiveness. The panel used a set criteria and a 200 point scoring system to do so.
"These awards promise to be an interesting night for the affiliate marketing community," said Nicky Senyard, CEO of Income Access. "I think that the nomination process is valuable in and of itself. By forcing nominees to compare themselves to one another and examine what they can do to be better members of the community, it's helping to improve the industry as a whole."
The event will be held June 5th, 2008, at the Park Lane Hotel in London, England. Although the event is sold-out, a waiting list has been started.